Last Updated May 2nd, 2025
This Privacy Policy applies to www.beautiquebydrmel.com (hereinafter, "us", "we", or "[BeautiqueByDrMel.com]"). We are committed to protecting your privacy and have created this policy to outline our practices regarding the collection, use, and disclosure of your information when you use our website. By accessing and using our website, you agree to the collection and use of your information in accordance with this Privacy Policy.
Treatment of Protected Health Information (PHI)
We collect, maintain, and disclose your Protected Health Information (PHI) only as permitted by HIPAA and this Notice. PHI includes any information that can be used to identify you and that relates to your past, present, or future health condition, the provision of health care, or payment for health care. We may use and share your PHI to:
- Treat you. Share information with other health care providers involved in your care.
- Operate our practice. Improve quality, manage our organization, and conduct health care operations.
- Bill for your services. Obtain payment from you, your insurer, or a third party.
- Comply with legal requirements. Respond to court orders, law enforcement, public health agencies, and other government requests.
- Support public health and safety. Report adverse events, disease outbreaks, and similar matters.
Patient Rights Regarding PHI
1. Inspect and receive a copy of your paper or electronic medical record (usually within 30 days; fee may apply).
2. Request corrections to inaccurate or incomplete PHI (we must respond within 60 days).
3. Request confidential communications (e.g., send mail to a different address or call at a specific number).
4. Ask us to limit our use or disclosure of PHI for treatment, payment, or operations (we will honor reasonable requests; see exceptions below).
5. Receive an accounting of disclosures of your PHI made for purposes other than treatment, payment, and operations (one free accounting per 12‑month period).
6. Obtain a paper copy of this Notice at any time, even if you agreed to electronic delivery.
7. Designate a personal representative (e.g., via medical power of attorney or legal guardianship) to exercise these rights on your behalf.
8. File a complaint if you believe your privacy rights have been violated; see “Filing a Complaint” below.
Privacy Official Contact Information
If you have any questions about this Notice, or wish to exercise your rights, please contact our Privacy Official
Dr. Melvina Patel - Physician | Privacy Officer
1348 St. George Ave.
Avenel, NJ 07001
Phone: (732) 795‑2721
Email: info@beautiquebydrmel.com
You may also file complaints with the U.S. Department of Health and Human Services,
Office for Civil Rights at www.hhs.gov/ocr/privacy/hipaa/complaints/
While using our website, we may ask you to provide certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include, but is not limited to, your name, email address, phone number, and mailing address.
We collect this information for the purpose of providing and improving our services, responding to your inquiries, and to send you marketing communications.
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
Like many website operators, we collect information that your browser sends whenever you visit our website. This Log Data may include information such as your computer's Internet Protocol (IP) address, browser type, browser version, the pages of our website that you visit, the time and date of your visit, the time spent on those pages, and other statistics.
Cookies are small data files stored on your computer's hard drive by a website. We use cookies to collect information about your activities on our website, to provide personalized content and advertising, and to analyze the effectiveness of our marketing campaigns.
You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our website.
In addition to the third-party service providers mentioned, we also use social media and advertising platforms, such as Facebook, Instagram, and TikTok, to deliver targeted advertisements and promote our services. These platforms may collect information about your online activities over time and across different websites, applications, and devices.
These platforms may use cookies, pixel tags, and other tracking technologies to collect information about your activities on our website and other websites to provide you with targeted advertising based on your interests. They may also share this information with other third parties for advertising, measurement, and analytics purposes.
To learn more about how these platforms collect and use your information, please visit their respective privacy policies:
Facebook Data PolicyInstagram Data PolicyTikTok Privacy Policy
You can manage your privacy settings and opt-out of targeted advertising on these platforms by visiting their respective settings pages:
Facebook Ads Preferences
Instagram Ad Settings
TikTok Ad Choices
You can also opt-out of receiving targeted ads from many third-party advertisers by visiting the Network Advertising Initiative (NAI) Opt-Out page or the Digital Advertising Alliance (DAA) Consumer Choice page.
The security of your personal information is important to us, but remember that no method of transmission over the internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
We reserve the right to update or change our Privacy Policy at any time. We will notify you of any changes by posting the new Privacy Policy on our website. Your continued use of our website after we post any modifications to the Privacy Policy will constitute your acknowledgment of the modifications and your consent to abide and be bound by the modified Privacy Policy.
If you have any questions about this Privacy Policy, please contact us at info@beautiquebydrmel.com
